“Bread & Butter”, “Boutique 77” headed by Ilan Malka, fashion entrepreneur for 25 years, prominent in the local retail fashion market. The company has 4 stores, 2 multi-brand boutiques, one is located in the White city tower and the other in the heart of Shabazi Street, so is the ba&sh mono-brand boutique.  The Orlebar Brown men’s store is in the White city tower, all are in Neve Tedek. “Bread & Butter” is an exclusive importer of the fashion brands- ba&sh, R13 men&women, Denimist, Free City men&women, Orlebar Brown and The elder stateman. We also sell selective collection of Nili Lotan men&women and Birkenstock. Vintage 77″ – pieces from the 60s and 70s collected from all over the world.